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Christian Hirsig, co-founder Powercoders, Swisspreneur Podcast
EP #18 – Christian Hirsig: How To Find The Right Startup Idea

Christian Hirsig (Powercoders)

January 16, 2019
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1:30 – What mistakes do you see Swiss startup founders repeatedly make?
7:30 – How to obtain accurate feedback for your idea.
14:50 – Where to spend your time: documentation vs implementation. How to implement. The minimum viable product.
25:40 – Data gathering to evaluate the possible success of your idea.
28:12 – When to kill your idea or move on from it.

About Christian Hirsig and Powercoders

Christian Hirsig is one of the co-founders of and a passionate serial entrepreneur. He founded his first venture — Atizo, a crowdsourcing platform for ideas — in 2007. He eventually sold the company and went on to start the consulting business and startup incubator Pacific Catch Ltd. together with his wife, Bettina Hirsig. Under the umbrella of Pacific Catch, he has initiated and supported a wide variety of projects such as „Geile Eier“ — a breakfast franchise, Blacknose — a Swiss mountain pale ale brand and Powercoders — a coding academy for refugees. Additionally, Christian is the founder of TEDxBern and serves as a startup coach for be-advanced, Startfeld and Kickstart Accelerator. Christian was named one of the „Digital Shapers 2018“ by Bilanz Magazin and was invited to speak at TEDxZurich 2017.

Memorable Quotes

“People spend too much time crafting business plans. You should spend far more time on testing than on documenting.”

“If you’re in a B2B endeavour, focus on customer interviews. If you’re in B2C, focus on user data.”

“Go out there and start failing. Failing is learning.”

If you would like to listen to more conversations on startup ideas and product development, listen to our episode with Herbert Bay.

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