2:11 – What mistakes do Swiss companies make when it comes to Gen Z?
6:19 – Aligning company goals with Gen Z’s activist streak
19:13 – Leading people older than you
22:44 – Which social media platforms are currently relevant?
31:00 – How to sell to Gen Z
What is Generation Z?
Young people born between 1995 – 2010, NOT Millennials.
How to win Generation Z as customers
How to win Generation Z as employees and retain them
What’s the deal with TikTok?