Swiss Startups Need to Think Bigger: Amberg Loglay CEO Yvette Körber (EP#564)
June 18, 2026
Co-produced by
Co-produced by
5:22 - The opportunity identification
17:49 - Transitioning into a Scale-up
24:31 - How AI is impacting logistics
35-14 - The Swiss scalling problem
Yvette Körber is the CEO and Co-Founder of Amberg Loglay, a Swiss construction logistics technology company helping some of the country's largest construction projects become more efficient through planning, software, data analytics and AI. Amberg Loglay supports complex projects such as hospitals, laboratories and large-scale developments, while expanding from a services business into a scalable software and data platform.
In this episode, Yvette shares why some of the biggest startup opportunities are hidden inside traditional industries, how founders can use consulting and services to bootstrap and validate software businesses, and why Swiss startups need to think more internationally if they want to become global category leaders. She also discusses building a company in a market that first needed to be educated, the challenge of scaling from services to software, and how AI is reshaping construction and enterprise workflows.
Beyond business, the conversation explores the mindset shift from corporate leader to entrepreneur, the realities of driving change in an industry resistant to transformation, and what Switzerland can learn from more internationally connected startup ecosystems. Yvette reflects on the importance of international networks, confidence in global markets, and why entrepreneurship remains one of Switzerland's most important tools for maintaining its competitiveness in the future.
The cover portrait was edited by www.smartportrait.io.
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